Confirming authority, building relationships
By rewarding readers with helpful, interesting, relevant content, your newsletter confirms your authority, increases brand recognition and boosts sales.
A well-written printed newsletter gets far more readership than an advert or a brochure. It’s a differentiator, it helps build relationships. With a long shelf life and a high pass-on rate, it’s still good to have one in your marketing armoury.
And digital’s fine too, but a printed newsletter can still be a break from the screen, respite for the eyes, a treat consumed over a nice cup of tea.
Gathering those newsworthy stories, creating the editorial line-up and writing up all those articles can take a lot of time and effort – if you’re just too busy when the next edition’s due, let me help.
As your freelance newsletter copywriter (and coordinator if you like) I’ll write headlines that grab attention, articles that people want to read and captions that add real value. Call Rob on +44(0)1225 426 815.